Actionable Design Inputs
Summarize your research into guidelines for product design.
Some Discovery results in very clear product requirements, but often it more so results in a set of variables that need to be tested. This is especially difficult in a field where there isn’t much competition. In a crowded market, it might be very obvious what set of features will fulfill a users needs and what price point would be competitive. In an empty market, there may be multiple configurations of price vs features that would attract a different number of users.
Create guidelines or “Actionable Design Inputs” to give direction to the Ideation process of the Design Phase.